SEO report of merinowealth.com

Chicago Financial Advisor & Planner - Merino Wealth Management

www.merinowealth.com/

Chicago Financial Advisor, Planning, and Investment Management with a down-to-earth approach to help make achieving financial and life goals a reality.


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.merinowealth.com/

Character length : 21

Title
Chicago Financial Advisor & Planner - Merino Wealth Management
Description
Chicago Financial Advisor, Planning, and Investment Management with a down-to-earth approach to help make achieving financial and life goals a reality.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Merino Wealth Management
description: We take a down-to-earth approach to help make achieving your financial and life goals a reality. At the end of the day, our clients want to feel more confident and less stressed about finances, and in turn, more present and effective in their own lives and businesses.
url: http://www.merinowealth.com/
site_name: Merino Wealth Management
image: http://www.merinowealth.com/wp-content/uploads/2016/03/logo.png

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://merinowealth.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Chicago Financial Advisor & Planner - Merino Wealth Management

Character length : 66

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 11%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
1464104
Heading structure in the source code
  • <H2> How is your wealth working for you?
  • <H2> From growing your wealth,
  • <H2> to strategically preserving it,
  • <H2> we are here to help.
  • <H3> about us
  • <H1> How can you achieve your goals more easily and effectively, while navigating the lingo, nuance, and rules of wealth building? With qualified advice, that’s how.
  • <H3> Why Work With Us?
  • <H3> Has your situation become more complex?   Have you moved past the common sense solutions but don’t know what to do next?   Or maybe your advisor just doesn’t “get you”.   We help alleviate the headaches that may come with determining which strategies will work for you.   We explain your options in a simple and easy to understand way.   Our mission is to make financial planning less intimidating and move people closer to their goals. You work hard for the money you earn. Now it’s time to let your money work for you!   Our fee based financial planning approach will help you to streamline your short term and long-term financial decisions. We’ll start with where you’re at to determine the strategies that will work with your busy life so together we can navigate your financial path as things change along the way.
  • <H3> Services
  • <H5> Jessica Merino
  • <H5> President & Financial Advisor
  • <H5> Addie Pesche, AFC®
  • <H5> Client Service Manager
  • <H5> Lydia Hiller
  • <H5> Executive Assistant
  • <H3> Contact
  • <H5> address
  • <H6> Merino Wealth Management 211 W Wacker Drive Floor #3 Chicago, IL 60606
  • <H5> phone
  • <H6> (312) 809-1109
  • <H5> email
  • <H6> info@merinowealth.com
  • <H5> social media
  • <H6> Yelp! Facebook
  • <H3> Client Logins
  • <H4> Financial Planning Logins
  • <H4> Brokerage Account Logins
  • <H4> Virtual Financial Planning
  • <H4> External Links
Word cloud
  • financial41
  • planning22
  • help18
  • wealth16
  • merino14
  • clients11
  • management10
  • goals9
  • account8
  • investment8
  • how8
  • services8
  • lydia7
  • chicago7
  • comprehensive7
  • jessica7
  • advisor6
  • strategies6
  • work6
  • all6
  • virtual6
  • great5
  • link5
  • information5
  • logins5
  • friends5
  • money5
  • addie5
  • life5
  • access5
  • year5
  • websites5
  • click5
  • make4
  • next4
  • get4
  • women4
  • lives4
  • decisions4
  • time4
  • provided4
  • review4
  • risk4
  • free4
  • years4
  • university4
  • professional4
  • military4
  • provide4
  • own4
  • project-based4
  • change4
  • person4
  • like4
  • needs4
  • service4
  • we’ll4
  • typically4
  • that’s4
  • business4
Keyword matrix
wordtitledescriptionsheading
financial
planning
help
wealth
merino
clients
Two Word cloud
  • financial planning8
  • merino wealth6
  • their financial4
  • wealth management4
  • help you4
  • virtual financial3
Three Word cloud
  • merino wealth management3
  • this service is great3
  • you are leaving2
  • all walks of life2
  • will provide access2
  • these clients typically2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 7 images on this web page.

Alternate attributes for the following 5 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
6.20
Flesch Reading Ease
71.50
Coleman Liau Index
10.40
Automated Readability Index (ARI)
5.40
Dale–Chall Readability
8.20
SMOG Index
10.70
Spache Readibility
5.00
Number of letters
34576
Number of words
7780
Number of sentences
655
Average words per sentences
12
Number of syllables
11339
Syllables in words
10810
Average syllables in words
1.46
Number of words in first three syllables
1124
Percentage of word / syllables
14.45
Words not in Dale-Chall easy-word list
3727
Words not in Spache easy-word list
622

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.72 seconds have passed until the page started to load.
Table layout
Good! No nested tables found.
Number of HTTP resources
99
Number of source domains
14
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://www.merinowealth.com/.. /greensock.js?ver=1.19.0
  • http://www.merinowealth.com/.. /jquery.js?ver=1.12.4
  • http://www.merinowealth.com/.. /jquery-migrate.min.js?ver=1.4.1
  • http://www.merinowealth.com/.. /layerslider.kreaturamedia.jquery.js?ver=...
  • http://www.merinowealth.com/.. /layerslider.transitions.js?ver=6.1.6
  • http://www.merinowealth.com/.. /jquery.themepunch.tools.min.js?ver=5.3.1...
  • http://www.merinowealth.com/.. /jquery.themepunch.revolution.min.js?ver=...
  • http://www.merinowealth.com/.. /add-to-cart.min.js?ver=2.6.14
  • http://www.merinowealth.com/.. /woocommerce-add-to-cart.js?ver=5.0.2
  • http://www.merinowealth.com/.. /wc-quantity-increment.min.js?ver=12869c2...
  • http://www.merinowealth.com/.. /number-polyfill.min.js?ver=12869c2d0eca2...
  • http://www.merinowealth.com/.. /jquery.blockUI.min.js?ver=2.70
  • http://www.merinowealth.com/.. /woocommerce.min.js?ver=2.6.14
  • http://www.merinowealth.com/.. /jquery.cookie.min.js?ver=1.4.1
  • http://www.merinowealth.com/.. /cart-fragments.min.js?ver=2.6.14
  • http://www.merinowealth.com/.. /smoothscroll.js?ver=5.7
  • http://www.merinowealth.com/.. /comment-reply.min.js?ver=12869c2d0eca213...
  • http://www.merinowealth.com/.. /core-scripts.js?ver=5.7
List of render blocking css files
  • http://www.merinowealth.com/.. /layerslider.css?ver=6.1.6
  • http://www.merinowealth.com/.. /settings.css?ver=5.3.1.5
  • http://www.merinowealth.com/.. /woocommerce.css?ver=12869c2d0eca2131267c...
  • http://www.merinowealth.com/.. /core-styles.css?ver=5.7
  • http://www.merinowealth.com/.. /js_composer.min.css?ver=5.0.2
  • http://www.merinowealth.com/.. /components-production.min.css?ver=152786...
  • http://www.merinowealth.com/.. /theme-options-production.css?ver=1527860...
  • http://www.merinowealth.com/.. /masterslider.main.css?ver=3.1.1
  • http://www.merinowealth.com/.. /custom.css?ver=1.1
  • http://www.merinowealth.com/.. /style.css?ver=12869c2d0eca2131267c105f38...
  • http://www.merinowealth.com/.. /custom.css?ver=12869c2d0eca2131267c105f3...
  • http://fonts.googleapis.com/css?family=Lato%3A100italic%2C200italic%...

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.merinowealth.com/wp-content/plugins/LayerSlider/static/layerslider/js/greensock.js?ver=1.19.0
  • http://www.merinowealth.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://www.merinowealth.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://www.merinowealth.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.kreaturamedia.jquery.js?ver=6.1.6
  • http://www.merinowealth.com/wp-content/plugins/LayerSlider/static/layerslider/js/layerslider.transitions.js?ver=6.1.6
  • http://www.merinowealth.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.3.1.5
  • http://www.merinowealth.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?ver=5.3.1.5
  • http://www.merinowealth.com/wp-content/plugins/woocommerce/assets/js/frontend/add-to-cart.min.js?ver=2.6.14
  • http://www.merinowealth.com/wp-content/plugins/js_composer_theme/assets/js/vendors/woocommerce-add-to-cart.js?ver=5.0.2
  • http://www.merinowealth.com/wp-content/themes/jupiter/framework/includes/woocommerce-quantity-increment/assets/js/wc-quantity-increment.min.js?ver=426020768123d2f94f251f232f1d52e6
  • http://www.merinowealth.com/wp-content/themes/jupiter/framework/includes/woocommerce-quantity-increment/assets/js/lib/number-polyfill.min.js?ver=426020768123d2f94f251f232f1d52e6
  • http://www.merinowealth.com/wp-content/plugins/woocommerce/assets/js/jquery-blockui/jquery.blockUI.min.js?ver=2.70
  • http://www.merinowealth.com/wp-content/plugins/woocommerce/assets/js/frontend/woocommerce.min.js?ver=2.6.14
  • http://www.merinowealth.com/wp-content/plugins/woocommerce/assets/js/jquery-cookie/jquery.cookie.min.js?ver=1.4.1
  • http://www.merinowealth.com/wp-content/plugins/woocommerce/assets/js/frontend/cart-fragments.min.js?ver=2.6.14
  • http://www.merinowealth.com/wp-content/themes/jupiter/assets/js/plugins/wp-enqueue/smoothscroll.js?ver=5.7
  • http://www.merinowealth.com/wp-includes/js/comment-reply.min.js?ver=426020768123d2f94f251f232f1d52e6
  • http://www.merinowealth.com/wp-content/themes/jupiter/assets/js/core-scripts.js?ver=5.7
  • http://www.merinowealth.com/wp-includes/js/wp-embed.min.js?ver=426020768123d2f94f251f232f1d52e6
  • http://www.merinowealth.com/wp-content/plugins/js_composer_theme/assets/js/dist/js_composer_front.min.js?ver=5.0.2
  • http://www.merinowealth.com/wp-content/uploads/mk_assets/components-production.min.js?ver=1492698720
File size of all javascript files combined
2.99MB
Javascript minifying
You can save 209.5KB (49% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.merinowealth.com/wp-content/plugins/LayerSlider/static/layerslider/css/layerslider.css?ver=6.1.6
  • http://www.merinowealth.com/wp-content/plugins/revslider/public/assets/css/settings.css?ver=5.3.1.5
  • http://www.merinowealth.com/wp-content/themes/jupiter/assets/stylesheet/plugins/min/woocommerce.css?ver=426020768123d2f94f251f232f1d52e6
  • http://www.merinowealth.com/wp-content/themes/jupiter/assets/stylesheet/min/core-styles.css?ver=5.7
  • http://www.merinowealth.com/wp-content/plugins/js_composer_theme/assets/css/js_composer.min.css?ver=5.0.2
  • http://www.merinowealth.com/wp-content/uploads/mk_assets/components-production.min.css?ver=1492698720
  • http://www.merinowealth.com/wp-content/uploads/mk_assets/theme-options-production.css?ver=1492698720
  • http://www.merinowealth.com/wp-content/plugins/masterslider/public/assets/css/masterslider.main.css?ver=3.1.1
  • http://www.merinowealth.com/wp-content/uploads/masterslider/custom.css?ver=1.1
  • http://www.merinowealth.com/wp-content/themes/jupiter/style.css?ver=426020768123d2f94f251f232f1d52e6
  • http://www.merinowealth.com/wp-content/themes/jupiter/custom.css?ver=426020768123d2f94f251f232f1d52e6
File size of all css files combined
1.33MB
CSS minifying
You can save 16.5KB (17% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
140.77KB
Gzip compression
Error! By using Gzip you can save 404.8KB (90% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
46
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.merinowealth.com/.. /award-300x280.pngExpiry time is not specified
http://www.merinowealth.com/.. /background-main-736x414.jpgExpiry time is not specified
http://www.merinowealth.com/.. /financial_roadmap.pngExpiry time is not specified
http://www.merinowealth.com/.. /logo-header-dark.pngExpiry time is not specified
http://www.merinowealth.com/.. /logo-header.pngExpiry time is not specified
http://www.merinowealth.com/.. /team-merino-mokllgx5p6vwcq5p1x40xcnyiub9...Expiry time is not specified
http://www.merinowealth.com/.. /team-pesche-mokn1cmgwzwn5wsr3ufq1rcuvgll...Expiry time is not specified
https://static.doubleclick.net/instream/ad_status.js15 minutes
https://connect.facebook.net/en_US/fbevents.js20 minutes
https://connect.facebook.net/.. /1842673545962526?v=2.8.16&r=stable20 minutes
https://maps.googleapis.com/.. /js?key=AIzaSyDpzPcdHBG5WfX_brD7n5ePJjl8j...30 minutes
http://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
1.31MB
Image optimisation
You can save 349B (14% compression) by optimising the images below:

 Website security

IP
162.243.111.6
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

 Icons

Favicon
Good! The website uses favicon.

 Typos

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      • Javascript
  • Title: Miller Medical Finance
  • Description:
  • Internet Protocol (IP) address:
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    • Other
      • CSS (Cascading Style Sheets)
      • Font Awesome
      • Html (HyperText Markup Language)
      • Html5
      • Javascript
      • jQuery
      • Php (Hypertext Preprocessor)
  • Title: 名峯工程公司
  • Description: 提供:冷氣清洗、電器維修、水電拉喉、通渠、驗窗等工程服務,以客為本,品質保證;專營水電工程,持證技工,專科維修,提供維修電器、冷氣清洗、水電拉喉、通渠服務。
  • Internet Protocol (IP) address:
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    • Other
      • Carousel
      • CSS (Cascading Style Sheets)
      • Html (HyperText Markup Language)
      • Javascript
  • Title:
  • Description:
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  • Tech:
    • Analytic
      • Google Analytics
    • Other
      • CSS (Cascading Style Sheets)
      • Google Font API
      • Html (HyperText Markup Language)
      • Html5
      • Iframe
      • Javascript
  • Title: Dragonfly Educational Support
  • Description:
  • Internet Protocol (IP) address:
  • Tech:
    • Analytic
      • Google Analytics
    • Other
      • CSS (Cascading Style Sheets)
      • Google Font API
      • Html (HyperText Markup Language)
      • Html5
      • Javascript